The Vanderbilt Certificate in Management Fundamentals provides core management principles to help develop the skills that achieve results. You will gain the wisdom to ask the right questions and the confidence to make informed decisions. This series offers strategies and a comprehensive set of tools for managing your organization, including the areas of operations, finance and accounting, marketing and innovation.
Click on title of program for full course description and faculty.
Achieving Operational Excellence (two days)
This program will help you revolutionize your operations and business results by finding opportunities for increased efficiencies and effectiveness. Uncover and understand your current processes and learn how to transform them into competitive weapons by making them leaner, faster, more focused, more flexible and of higher quality.
Finance & Accounting for Non-Financial Managers (three days)
This program covers the guiding principles of finance and accounting and illustrates the purpose of, and relationships among, various financial statements. Learn to uncover profit potential hidden in the financial numbers and guide your organization’s capital to its most productive use.
Marketing for Strategic Growth (two days)
This program explores fundamental concepts of marketing and teaches key skills and tools that will help you make key marketing decisions, such as how to position a product and which audiences to target. Whether you are the one who develops strategic marketing campaigns or you need a clearer grasp of how to assist in your organization’s marketing strategy, this program will make you a more effective marketer.
Strategic Innovation (two days)
This program shows you how to create a culture and a process for nurturing strategic, business-building innovation by overcoming the internal and external forces that stifle innovation in organizations. Discover the strategic advantage of innovating in a practical and systematic way.
Who is this certificate for?
This certificate is right for those who want to focus intensely on building the specific skills necessary to be a highly effective manager.
- Manager (of any level or function)
- Director, board member or rising executive
- Entrepreneur or small-business owner
Nine days over a 36-month (three-year) period.
$9,000 (Price includes all materials, breakfast and lunch; lodging and travel not included.)