Vanderbilt Master of Marketing
Launch a creative, fulfilling marketing career in just 10 months, with classes starting in August.
The Master of Marketing program at Vanderbilt University is designed for curious, driven thinkers who want to turn ideas into impact. Through immersive coursework, you’ll build the skills today’s brands are hiring for and gain a clear view of what works in marketing today.
Our graduates go on to roles across industries, from fast-growing startups to global household names. Whether you’re drawn to digital strategy, brand storytelling, or data-driven insights, this program helps you shape a career that aligns with what energizes you.
Immersive
Curriculum
You’ll learn how to build brands people love, tell stories that resonate, and turn insights into action. Courses cover brand strategy, consumer behavior, social and digital marketing, analytics, and emerging platforms, all grounded in real projects and real business challenges.
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Admissions
Our admissions process is designed to be just as intentional as the program itself. We take the time to understand your interests, ambitions, and what you want to build next. From exploring the program to preparing your application and arriving on day one, our team is with you every step of the way.
Overview the Admissions ProcessExceptional Career Outcomes
Graduates of our program go on to roles in advertising, public relations, brand strategy, digital marketing, analytics, and beyond. They join organizations of all sizes, from emerging startups to global brands.
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In The News
The Owen Graduate School of Management at Vanderbilt University has launched a new dual-degree opportunity in collaboration with the Real Madrid Graduate School of Universidad Europea. This new partnership provides Master of Marketing students with the chance to earn a second master’s degree in Sports Management Strategy while gaining hands-on experience with one of the world’s most recognized sports organizations. “This collaboration reflects Vanderbilt’s commitment to […]
From stadiums to recording booths to boardrooms, discover where the Vanderbilt Master of Marketing Class of 2026 interned this summer
Meet Vanderbilt’s Master of Marketing Class of 2026—creative, driven students shaping the future of marketing.
As a product manager at Adidas, Alim Muhammad, (MMark’19), works on one of the brand’s highest-profile collaborations — designing footwear and apparel alongside Pharrell Williams’ team. His path to that dream role wasn’t typical: it began at Vanderbilt, while he was finishing his final season of NCAA football and exploring what might come after sports. […]
Why Nashville?
Nashville is buzzing with creative energy, fresh ideas, and real opportunity. With a growing mix of startups, cultural brands, and established companies, it’s an exciting place to turn ambition into a career and build something new.
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