Featured News
How Squishmallows Found a Home at Vanderbilt
On February 25 and 26, Squishmallows made their debut at a college sporting event for the very first time. The idea was developed by Owen Graduate School of Management MBA students, shaped through coursework with faculty member Mario Avila, and brought to life by Jeremy Padawer, MBA’01. What started as a classroom connection turned into one of the most unexpected game […]
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From Minor to Master’s: Vanderbilt Business Launches Master of Management for Hoogland Undergraduate Business Program Graduates
The Vanderbilt University Owen Graduate School of Management will offer a new Master of Management program beginning Fall 2026. Vanderbilt undergraduate students from the Classes of 2023 through 2026 who have completed the Hoogland Undergraduate Business Program are eligible for the August 2026 start. The full-time, on-campus program expands Owen’s portfolio of specialized master’s degrees and creates a direct […]
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New Vanderbilt Research Shows How Simple Messaging Changes Can Increase Interest in Government Benefits
A new study from the Vanderbilt University Owen Graduate School of Management finds that small changes in how government benefits are described can meaningfully increase engagement among eligible individuals. The research, co-authored by Associate Professor of Marketing Jackie Silverman and researchers from the University of Pennsylvania, University of Chicago, Georgetown University, and multiple non-profit organizations, shows that reframing benefit amounts in terms […]
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