Virtual Business Immersion

Real consulting experience. Business fundamentals. Online convenience.

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Accelerator® Virtual Business Immersion is a certificate program that equips students with business knowledge, hands-on experience through a real client project, and career preparation. The online program offers two unique tracks that provide a transformative experience for undergrads and recent college graduates. Students from all institutions and majors are welcome.

Make your summer count

Complete the form to learn about 5 virtual opportunities to boost your resume this summer, as well as as additional information about Accelerator® Virtual Business Immersion.

Complete the form to learn about 5 virtual opportunities to boost your resume this summer, as well as as additional information about Accelerator® Virtual Business Immersion.


June 6-12, 2021

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Accelerator® Virtual Business Immersion offers college students and recent graduates relevant interactive programming that can be accessed online. Choose one or both of the following tracks to develop your business acumen and gain real client consulting and marketing experience that will build your resume.

Leading Virtual Teams:

  • Learn to work with and lead teams in a virtual world
  • Gain business knowledge to tackle today's challenges
  • Receive career coaching
  • Experience measurable benefits from learning new business skills and knowledge and also acquiring real project and work experience
  • Develop higher-level skills to engage potential clients and customers online

Business Essentials:

  • Learn to lead impactful operational changes in an organization and team; students will analyze and improve processes by using specific methodologies and tools as demonstrated in real-world case scenarios
  • Identify key drivers of performance for individuals, teams, and organizations and apply concepts and frameworks for enhancing effectiveness
  • Gain an understanding of the forces that limit innovation and identify those barriers in order to create change
  • Develop a personal brand by using skills designed to manage reputation, pitch unique strengths to others, and make authentic connections

Upcoming Information Sessions


This is an open enrollment program that offers a streamlined application process and does not require an interview. Students registering for this course should be in good academic standing at their college or university. Students earn a certificate upon completion of the course.

Who Should Attend

This program is designed to equip students with a foundational understanding of consulting, marketing, and working in a virtual world. This is an ideal course for those who fit into the following categories:

  • Students who are interested in marketing or consulting or are unsure of a career path
  • Freshmen and sophomores in liberal arts majors who do not have internship experience
  • Students who need to expand their knowledge base and experience level in order to earn a future internship

What to Expect

Leading Virtual Teams (June 6-12, 2021)

Over the course of seven days, students will gain a broad understanding of the concepts and applications of the following:

  • Consulting
  • Team Dynamics
  • Marketing
  • Group Projects
  • Feedback
  • Career Development

Business Essentials (Approximately 25 hours of self-paced, online business classes)

Participants will take foundational, self-paced online business classes. Students registered for Leading Virtual Teams are encouraged to complete Business Essentials before the one-week program begins. Over the course of approximately 25 hours, students will gain a broad understanding of the concepts and applications of the following:

  • Strategic Innovation (12 hours)
  • Leadership (10.5 hours)
  • Operations (2.5 hours)

Tuition Details

Tuition for 2021 programs

Leading Virtual Teams$2,750includes a one-week project-based program with live instruction, group project work, and career development
Business Essentials$500 approximately 25 hours of self-paced business classes
BOTH programs combined
(Register for both & save)

Application Deadlines

The Fall 2022 application for Accelerator Summer Business Immersions will open on August 16th.  Since space is limited, we encourage you to apply early and will review applications on a rolling basis.

RoundDeadlineDecision Release DateDeposit Deadline
Early Deadline*December 5, 2021December 15, 2021January 7, 2022
1*January 9, 2022January 21, 2022February 4, 2022
2February 6, 2022February 18, 2022March 4, 2022
3March 6, 2022March 18, 2022April 1, 2022
Final DeadlineApril 3, 2022April 15, 2022April 29, 2022
Rolling AdmissionsMay 15, 2022

Reserve your spot!

Apply Now

Stay Connected


Client Project Spotlight

Watch Video

During Accelerator, students learned key business concepts and applied that knowledge to a real-world project. Watch this short video for a glimpse into the program.


The online programming will be offered again next summer after a successful launch earlier this year.

Faculty Spotlight

Kelly Goldsmith
Kelly Goldsmith
Professor of Marketing
Jon Lehman
Jon Lehman
Faculty Director, Executive Education

Faculty Insights

"Knowing how to lead virtual teams has never been more important than it is now. Bringing out the best in others requires a deep understanding of how people manage and respond to uncertainty. Leaders need to inspire others to set their own goals, and give them the tools and the agency to manage and monitor their successes. Our program trains the leaders of the future to do just that. By doing so, we give leaders the skills necessary to survive and thrive in business contexts that the leaders of the past could not have even envisioned."

Kelly Goldsmith—Associate Professor of Marketing

"In our new reality, the ability to effectively lead and contribute virtually will be an essential business skill. This program combines online content taught by some of Owen’s best faculty followed by a real world project tackled in a virtual team format. You solve a challenging business issue and interact with leading executives online while learning the nuances of virtual teaming. This kind of experience is highly sought after by the most selective employers."

Jon Lehman—Faculty Director, Accelerator® Business Immersions at Vanderbilt; Adjunct Professor of Management