From the moment you walk through the door, you’ll notice something very different about our school.
An expert in consumer products marketing, brand management and consumer behavior, Steve Hoeffler focuses on how radically new products are marketed.
When Adena Friedman
graduated from Vanderbilt, she wanted to manage complex products. Luckily for
her (and for NASDAQ), that’s the job she was offered — even though, she says,
at that time NASDAQ “didn’t understand that they had products.” Adena
relaunched a NASDAQ product that facilitates the quoting and trading of certain
restricted securities. Today, she’s listed as one of the 40 most powerful women
in the world.
Since her employer, Mars
Petcare, is transitioning itself into a global food company, Patti Phan wanted
an MBA focused on skills for global business. Her choice of Vanderbilt paid
dividends even while she was still in the program. Applying skills she had
learned, Patti developed a new global sourcing strategy that resulted in $30
million in savings for Mars. “My company,” she says, “has seen me develop as a
You’ll find that our curriculum, team-based coursework and extracurricular opportunities are reinforced by an acclaimed Leadership Development Program—all of which work together to establish a concrete foundation for a lifetime of career growth.
We are competitive—not cutthroat. This, we believe, is our defining strength. It's true we're small. We like it that way. There is power in selectivity. That's how we find people who dig deeper, work harder, challenge the status quo and lead with ideas (not egos).
This is how we build our culture—one that's collaborative above all else. Because we know that winning doesn't mean leaving others behind. It's what the market demands. It's what others are still figuring out.
We're the B-school built for the persistent. The genuine. The professional who knows he or she hasn't heard it all before—and uses that humility to grow. To learn. To change.
That's called wisdom. And a word from the wise: Take note of Vanderbilt. We're building a new type of business leader—together.