News & Events

Photo Essay: Marketing Madness 2017

Nov 9, 2017
Students created promotional booths for major brands including Mars, Hanes, Mattel, and more

By Kara Sherrer

Every fall, the Vanderbilt Marketing Association and several major brands sponsor the Marketing Madness Closing Bell. The companies provide product and materials, and students are responsible for creating booths and activities to market their respective brands.

While the contest is optional, many MBA candidates with brand concentrations as well as the Master of Marketing students choose to participate each year.

You can find more photos from this year’s Marketing Madness here

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