Master of Marketing Class of 2026
| CLASS PROFILE | DEMOGRAPHIC BACKGROUND | ||
|---|---|---|---|
| Class Size | 76 | Average Age | 22 |
| Male | 14% | ||
| Female | 86% |
| RACE/ETHNICITY: | GME REPORTING STANDARDS / IPEDS* | BY REPRESENTATION* |
|---|---|---|
| American Indian, Alaska Native, Native Hawaiian, Other Pacific Islander | 0% | 2% |
| Asian American | 3% | 3% |
| Black / African American | 7% | 9% |
| Hispanic | 5% | 6% |
| White | 70% | 82% |
| Two or more races | 1% | 0% |
| Unknown race and ethnicity | 0% | 0% |
| *Vanderbilt Owen Graduate School of Management follows federal guidelines from the Department of the Interior for collecting data on race and ethnicity. This allows applicants who are U.S. Citizens and permanent residents to self-identify their ethnicity and race with the option to select more than one race and/or ethnicity. The Federal Guidelines column reflects all students who identify as Hispanic/Latino and any other race as Hispanic/Latino only. Students who identify with more than one race are represented as Multi-Race only. The Race/Ethnicity by Representation column reflects students’ full racial and ethnic identities to better represent the multiple identities shared in their application, so this column adds up to more than 71% as students may be represented in more than one row. | ||
| CITIZENSHIP | |
|---|---|
| International | 15% |
| Permanent Resident | 1% |
| United States | 84% |
Countries Represented = 13
| EDUCATIONAL BACKGROUND | |
|---|---|
| Median GPA | 3.7 |
| GPA (Middle 80%) | 3.3 - 3.8 |
| Undergraduate Institutions Represented | 56 |
| TOP UNDERGRADUATE INSTITUTIONS REPRESENTED | |
|---|---|
| Vanderbilt University | University of Mississippi |
| Belmont University | Georgia Institute of Technology |
| Auburn University | Villanova University |
| University of Miami | Washington State University |
| The University of Alabama |
Top Undergraduate Major Breakdown
| UNDERGRADUATE MAJOR BREAKDOWN (FULL LIST) | |
|---|---|
| Marketing | Psychology |
| Communication | Business Systems and Analytics |
| International Studies | Social Sciences |
| Public Relations | Exercise Science |
| Human & Organizational Development | University Studies |
| Journalism | Legal Studies |
| Advertising and Public Relations | Hospitality Management |
| Literature, Media, and Communication | Fashion Merchandising |
| Political Science | Cognitive Science |
| Economics | International Business |
| Management & Marketing | Sales and Marketing |
| English | Film and Media |
| Sociology | Business Marketing |
| Fashion Design | Chemical Engineering |
| Business Administration | Sport Administration |
| Recording Industry | Mathematics |
| Philosophy | Illustration |
| Songwriting/ Music Production & Engineering | Merchandising, Apparel, & Textiles |
| Integrated Marketing Communications | Management |
Data reported in our marketing collateral and digital properties aligns with the Graduate Management Education Admissions Reporting Standards. Graduate Management Admission Council and the Square logo are trademarks of the Graduate Management Admission Council and used with permission.
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Build an incredible network and get the support you need to launch your career with Vanderbilt’s Master of Marketing program. Hear from our students about the amazing people you’ll connect with at Owen.