Master of Marketing
LEARN THROUGH IMMERSION
Experiential Learning Requirement
An internship or project is one of our experiential learning options, which is a requirement for the Vanderbilt Master of Marketing degree. The purpose of the requirement is for students to have the opportunity to explore career paths firsthand, to put into practice what they have learned from their coursework, as well as to strengthen their candidacy for post-graduation roles.
Directed Study Immersion
The Directed Study: Filling the Marketing Toolbox course allows students to focus on developing the specific skills that they will need to excel in the jobs they will take after graduation, and to develop their resumes. Students may choose to hone their skills within the context of an internship, or to define the parameters of an independent study that will help them differentiate themselves in the labor market.
BrandWeek is a 3-day marketing immersion featuring real-world case projects from local companies. Master of Marketing students work together in teams to develop strategies and marketing plans. Watch the video to see highlights from this experience.